Cloud7 is not your average dog brand. Founders Petra Jungebluth and Todd Schulz make products you’ll want to steal for yourself: organic linen beds, handmade stoneware bowls, pure wool felt toys, beech wood brushes, and whistles hand-carved from Scottish birch branches. Their lookbooks feature an ongoing “couples campaign”—championing locals and dogs met on the daily walk—and their down-to-earth attitude balances the high-quality aesthetic.
Why we love Cloud7
These guys are industry pioneers. We love their cosy yet water-repellent bags; we love their fleecy soft blankets; we love how they source materials from organic farms and local production houses; and we love their quintessential German design: practical, stylish, simple, and all the more beautiful for it.
Have you ever imagined Amy Winehouse or Nick Cave as a Chihuahua, Neil Young as a Vizsla, or PJ Harvey as an Afghan hound? That’s exactly what San Francisco-based artist Michael Gillette has done through his unique illustration project, blending beloved, iconic music legends, both past and present, with their dog counterparts. Pack of Dogs, our first foray into book publishing, is a celebration of pup and pop culture for music and dog lovers alike.
August 25, 2020