
IN SHARP FOCUS
Italian brand 2.8 use local materials to keep pup and human satisfaction on point.
s READ MOREItalian brand 2.8 use local materials to keep pup and human satisfaction on point.
s READ MORE“In photography, 2.8 is the camera’s aperture that keeps only the chosen subjects in total focus,” says Anna Bussolotto, founder, photographer and creative director of canine lifestyle brand, 2.8 Design for Dogs. The collection includes beds, blankets, bowls, collars and leads, but Bussolotto filters these products through a philosophy centred around two principles: “the dog’s well-being combined with the owner’s satisfaction.”
2.8 goods are all made locally, which means, everything is made in Italy. “Producing our articles in Italy means endowing the object’s core with all the cultural heritage, taste, beauty and lifestyle that our country represents in the world.” Time-honoured textiles, like Casentino, a legendary wool dating back to the Renaissance period, are mixed with sustainable materials, like plant-based jute. “Looking for the best-performing material never ends,” says Bussolotto.
She uses these as a base from which to design for the senses: the scent of Nappa leather, the cozy tactility of bouclé wool, and the visually pleasing pattern of honeycomb cotton fulfill both aspects of the 2.8 ethos. The handcrafted collection—elegant with a punch of personality—is as easy on the eyes as it is your pup’s comfort.
Bussolotto not only sources from ethical purveyors, she also plans to create a parallel, vegan-friendly collection. “Thanks to the current technology and fabrics we are able to achieve amazing results.”
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