For Ware of the Dog founder Jackie Rosenthal, creating clothing and accessories for dogs is not so dissimilar to producing womenswear. “I often interpret what is happening in the fashion world into my designs,” she says. “I try to make sweaters for dogs that I would want to wear myself.” With a résumé that reads like a hotlist of luxury labels (Comme des Garçons, Lanvin, and Nina Ricci, to name a few), Rosenthal turned her attention towards establishing a line dedicated to well-dressed dogs in 2012.
From colourful collars and leashes crafted from supple European leather to waterproof coats, hoodies, and fine-knit sweaters, Rosenthal is intent on introducing fashion-forward designs to the pet-accessory market. And it’s not without demand. “When we first launched the online store, we sold only sweaters, but I would get so many orders for heavy hand-knits from consumers in Los Angeles,” she says. “It doesn’t get very cold in L.A., so they must just want to dress their dogs in clothes they like regardless of the weather!”
Ware of the Dog’s fall/winter 2014 collection includes hand-knit bobble sweaters, cable turtlenecks in striking graphic monochrome, and a more traditional argyle knit. “I like to play around with new ideas of construction, often juxtaposing contrasting colours, stitches, or materials into the pieces,” Rosenthal continues. Adding to the mix are two-tone neon collars, leashes, and bright vinyl raincoats. “I think people enjoy receiving compliments on their dog’s collar or clothing. The accessories they buy for their dogs often match closely with their own taste for fashion.”
You can read the complete profile in the new issue of Four&Sons. To buy a copy, click here
August 25, 2021
August 25, 2020